SMEs portfolio
Vue et Vision, Ivory Coast
Activity: Retail chain of optical shops
Established: 2009
I&P's investment: 40% equity stake
Entrepreneur: Frank Touré, optician and president of the Opticians Board for Ivory Coast.
The company employs 8 people.
Vue et Vision is a company created in mid-2009 which plans to develop a chain of optician’s shops in Ivory Coast, based on an innovative concept allowing broad access to quality eye-glasses.
· The shops will be opened in low-income neighbourhoods.
· Retail outlets will also carry out eye tests allowing them either to establish the necessary lens corrections or to direct the patient, if necessary to an ophthalmologist.
· Products will mainly be sold as a fixed-price package (lens and frame).
The first two shops opened at end-2009, with two more due to open in 2010, under the VISEO trade name.
